In New Orleans, if you hear Ricky B, you know B is for Bounce. In this interview, Ricky B talks about his life growing up in the St. Bernard Housing Projects and how his community shaped him into becoming one of the first bounce artists from New Orleans. With his first rap at the age of 16 to his major hits that are still popular today, New Orleans bounce legend Ricky B stresses how important it is to keep the roots of the 504 grounded in new music today.